Calibrating Marketing Response Models - Basic Example in Excel

Calibrating Marketing Response Models - Basic Example in Excel
Share:

Download MP3


Similar Tracks

Demand Curve Estimation Linest Excel Dr. Baker SDSU Marketing
Customer Lifetime Value and Spreadsheet Modeling - Dynamic Dr. Baker SDSU Marketing
BA642 Case1 Excel Examples (SPSS at the end) Dr. Baker SDSU Marketing
Basic Objective Model Calibration - Loss Function MSE MAE, R^ and Adjusted R^2 Refresher Dr. Baker SDSU Marketing
Calibrating a Marketing Response Model from RAW DATA in Excel - Linear Model with Two Inputs Dr. Baker SDSU Marketing
How to use Microsoft Power Query Kevin Stratvert
Customer Lifetime Value - Dynamic CLV Spreadsheet Modeling with Multiple Customers Dr. Baker SDSU Marketing
PivotTables in Excel - Thinking about Percentages - Facebook Posts Analytics Dr. Baker SDSU Marketing
Customer Lifetime Value - Basic Spreadsheets Dr. Baker SDSU Marketing
📊 How to Build Excel Interactive Dashboards Kevin Stratvert